Sportingbet is a betting company founded by Mark Blandford in 1997. At the moment, GVC Holdings owns it. They also own companies like Betdaq, Bwin, Coral, and Ladbrokes. Originally its focus was the UK market. However, after several disputes, they left the market and focused on other markets. Currently, they are licensed and regulated by the Gibraltar Gambling Commission. They are also members of eCOGRA.
Sportingbet doesn’t have the typical matching welcome bonus, but a £15 Back-up bet. If you win your first bet (at even odds or greater), you are not eligible for the bet. However, if you have a losing first bet, you are entitled to an amount of up to £15. Of course, you need to open an account first and make a deposit of at least £10. If you win your Back-up bet, you are immediately qualified to withdraw the winnings minus the stake.
Sportingbet covers almost all popular sports and offers live streaming for the most popular ones. Football, as with most betting websites, is best covered, both with live streams and a variety of markets. Matches from top leagues are regularly covered with over 50 markets, while minor leagues don’t have that luxury. But, that’s something familiar in almost all betting websites.
Their betting odds are almost always in line with the industry standards, always floating somewhere in the middle. Their best odds are with football matches from the top 5 leagues: England, Spain, Italy, Germany, and France. Also, they offer top odds for international matches that are under the coverage of FIFA and UEFA. In-play betting is covered in a separate section. Its in-play interface is one of the best designed in the industry and offers excellent coverage on the covered events. Players can access features like live match tracker, team lineups, and for some games in even live streams.